Teachers across the U.S. today deal with so many challenges. And yet, are still so dedicated and passionate when it comes to their job.

All the more reason GM asked us to help further boost awareness for their Educator Discount program (which gives teachers special pricing on GM vehicles) to openly thank them and give them the appreciation they deserve. In fact, that’s just what the program itself is designed to be – a gesture of gratitude.

We created a shareworthy video featuring amazing real teachers and their students that’s full of surprises, joy, and yes, plenty of thank you’s.